Amagers Fodklinik
20th January 2015
Musling Fashion
1st February 2009
Few words about
The project.
The project for wellness clinic Body Lounge was a full visual identity project, which besides website also included logo, brochures, business cards, appointment cards, posters, gift cards etc.
After visual ID and logo design was finished it was time to create a website which would communicate some of the most important values connected with Body Lounge: pure, exclusive, relaxing etc. By connecting the visual expression of a clinic and a lounge we have created a simple yet very comfortable and visually strong website
Few words about
The logo & print.
The previously established keywords: pure, exclusive, relaxing are directly communicated by the name and the logo itself, as well as choice of colours, dark of which ads some mystic to it as well.
By shifting between light and dark colors as dominant ones, the logo communicates the core values in fairly different way and this gives it additional vitality.
Few words about
The website.
Simple, clean and luxuriously elegant – this site had to fulfill all these two criteria and not only when it comes to layout, but none the less navigation on the site. While designing the site it was important to be able to find whatever needed in matter of few seconds – regardless where on the site the user is.
